ByChloe Gale, writer at Creators.co
"I'm not just selling the script. I'm selling me!"
Chloe Gale

The trailer for Fifty Shades Darker has finally been released and we must admit, it looks f**king hot. Glimpses of the sequel have got the internet's naughty bits tingling and everyone talking dirty about the upcoming romp. Go on, give in to temptation, watch the trailer again, obviously you know it's definitely NSFW:

Compared to the first movie, the sequel is looking like fine chocolate, darker, richer and much much more satisfying. It's been announced that a record-breaking number of people have indulged themselves with the trailer release. According to the news from Hollywood Reporter, Universal Studios have claimed that the official trailer has had over 114 million views in the first twenty four hours, it seems we just can't get enough of those whips and chains.

What's even more astounding is that Fifty Shades Darker has now allegedly beaten the Star Wars: The Force Awakens trailer record, that saw 112 million views on the first day of release. The so-called 'mommy porn' has gained a whole two million more views, proving once and for all that sex really does sell, and it sells hard and fast.

Why Sex Will Always Be Hotter Than Tatooine

For the most part, we all have sex, talk about it and like to know what's happening with other people's sex lives, which is what makes Fifty Shades so alluring. E.L James knew this and the producers of the franchise know this. We've always been a little bit obsessed with knowing what other people get up to in the boudoir. Take every women's magazine, there is always a feature about what an everyday couple gets up to and how they are trying to spice things up a little.

Audiences are buying into this idea of a secret insight into a couple's kinks, only with Fifty Shades it's glossier and in high definition. We've been presented with a Hollywood airbrushed fantasy, in which everyone is ridiculously attractive and the sex is seamless.

According to psychologist and relationship coach Dr. Niloo Dardashti, Fifty Shades addresses women's needs, hence the obsession. It ticks boxes for everything women allegedly want in a man, it fulfils a purported hidden desire to loosen up and really relinquish control. Plus, the relationship between Anna and Christian toys with our understanding of love. It may not be Oscar-worthy, but there's something about the franchise that speaks to feminine desires.

According to the MPAA, women make up the highest percentage of movie goers, ergo if you're able to create a movie that women are drawn to, you're more likely to sell more tickets. It's the same reason why Fifty Shades comes out Valentines Day, doting boyfriends and husbands are dragged along to see the BDSM tale on the big screen, knowing that their date for the evening is probably going to be up for it afterwards.

Compare this to Star Wars, a franchise that's also grossed billions and has a huge fan base too. Where Star Wars is deemed as cinematic gold (ignoring the Jar Jar Binks era) Fifty Shades has been critically viewed as guilty pleasure watching only.

Star Wars is complete fantasy compared with being a physical fantasy. While most of us have the capabilities of having sex, the mass majority of us will never experience space travel. Basically, there isn't anything relatable about the actual movie setting.

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Star Wars is pure escapism, and for those couple of hours in the cinema, you're completely absorbed into another universe entirely. However, once the movie is over, you leave it there at the theater. You're unable to incorporate it into your day-to-day or your relationships.

Sex however, can easily be merged into your life, with many couples saying that after watching the movie, they have indeed tried some of the acts seen in Fifty Shades, although this is not always successfully pulled off.

Sex, having and watching, has the same effect on the brain as cocaine, sadly the same can't be said for lightsabers and aliens — though there are probably a few uber fans who get their jollies watching Yoda. The Star Wars movies are glorious good fun to watch and the special effects are out of this world, but it doesn't give us the same hormonal rush that we get when watching someone gets their rocks off. So, it's no surprise that we all rushed to see the new Fifty Shades Darker trailer.

Whether you love it or hate it, Fifty Shades speaks to our innate desires and those sexy scenes have become as much a part of our social dialogue as actual sex itself. Fifty Shades is arguably the only porn that we'll admit to watching openly, too. It seems all in all, we'd rather watch people getting laid than watch Princess Leia.

Were you one of the millions who watched the Fifty Shades Darker trailer?

Sources: (Hollywood Reporter, The Telegraph, Indie Wire, Business Insider, Marie Claire, Wired, Elite Daily)