The team behind the absurdist poetry of Anchorman are taking on the bold challenge of dragging the Flintstones franchise out of the stone age.
Will Ferrell and Adam McKay are all set to produce a shiny new animated movie starring the 'modern stone age family' under the Warner Bros banner.
The mere mention of The Flintstones might be enough to make you clench you buttocks in horror after the live action monstrosities that have sullied the silver screen, but if anyone can make it work, it's these guys!
Rebooting a franchise that has been tainted with an IMDB rating of 3.5 will be no mean feat, so here's hoping that Ferrell cashes in on his star power and voices the grumbling leading man - Fred Flintstone.
Casting aside, Flintstones has also bagged itself a stellar writer in the form of Chris Henchy who penned Ferrells 2012 political comedy The Campaign.
For you young fry out there who are about as familiar with The Flintstones as I am with Hannah Montana, gather round and let me give you a bit of background knowledge to get you fired up.
The Flintstones was The Simpsons of it's day when it aired between 1960 and 1966, but it also went onto to entertain millions in the following decades when it was aired on syndication.
The show followed the antics of loudmouthed quarry worker Fred Flintstone, his long-suffering wife Wilma and their best friends the more mild-mannered Barney Rubble and his stylish wife, Betty.
Do you think Flintstones will have us Yabba-Dabba-Dooing with glee, or is the franchise cursed?
Can Will Ferrell and Adam McKay save 'Flintstones'?
(Source: The Hollywood Reporter)