ByRudie Obias, writer at Creators.co
Pop Culture and Movie Blogger (mental _floss and UPROXX). Film Geek. Charming Man. Always Asian. NYC. Follow me @Rudie_Obias.
Rudie Obias

Back in May, Sony released The Amazing Spider-Man 2 to kick off the summer movie-going season. While the film was a huge success, it was met with a whimper from critics and general audiences alike. It really seemed like people were obligated to watch the sequel film, rather than feel excited and enthusiastic about it. The movie just barely crossed the $700 million mark with a disappointing $91 million domestic opening box office. Sony was expecting The Amazing Spider-Man 2 to be a billion dollar movie, but instead it's just another big summer blockbuster.

It's strange to think of The Amazing Spider-Man 2 as a failure, but Sony's expectations for the film to launch a new franchise was diminished after the sequel's opening weekend. Before it was released, Sony had high expectations about Spider-Man with more sequels and spinoffs with Venom and Sinister Six. However, after the moderate success of The Amazing Spider-Man 2, Sony might put on the breaks for the entire franchise.

Over the weekend, Latino Review's Umberto Gonzalez (El Mayimbe) tweeted a mysterious "RIP SINISTER SIX" without any explanation or follow up. While Gonzalez does not work for Sony, he is an industry insider with a good track record for movie news scoops and exclusives. Although some of Latino Review's rumors have been debunked, the entertainment outlet is a trusted source for the latest and greatest in Hollywood movie news. Is Sony giving up on Spider-Man and the Sinister Six?

No. While The Amazing Spider-Man 2 was not as successful as Sony would've liked, there's no way they're giving up on Spider-Man and the Sinister Six. A big reason is that Spider-Man is Sony's biggest film franchise. While Sony distributes James Bond, the movie studio has to share its success with MGM. Sony doesn't have to share Spider-Man with Marvel because they license the character and universe from the comic book movie studio. Every penny Spider-Man makes goes back into Sony. While The Amazing Spider-Man 2 *only* made $700 million, Sony has no plans for ending this cash cow.

Sony will take a better band with the franchise though (they just have to). The Amazing Spider-Man 2 was not a good movie. While it featured heavy action and some thrilling moments, it was an overall mess when it comes to being a complete film. Its tone was just all over the place with scenes that were too silly for adults, while at the same time too violent and dark for children. This movie was made with everyone in mind and that's the big problem.

It seemed like everyone involved with the film couldn't decide on a direction and decided to throw everything up on the big screen and let audiences figure it out for themselves. This way of thinking reflects the poor box office and bad word-of-mouth after its release. There was no way this film would have legs afterwards because everyone who went to see it felt obligated to watch a big summer blockbuster. It really did seem like no one was that excited for the film before or after its release.

Hell, it's July and we've already forgotten about The Amazing Spider-Man 2 for other superhero movies like X-Men: Days of Future Past and Captain America: The Winter Soldier. I'd be hard-pressed to find anyone who thinks The Amazing Spider-Man 2 is the best superhero movie of the year (remember Guardians of the Galaxy will hit theaters in a few weeks too).

There was some word that The Amazing Spider-Man 3 is in trouble with Roberto Orci opting not to return, but his departure is the result for better work. He's going to be the new director for Star Trek 3, after all. If Sony ends up pushing The Amazing Spider-Man 3's release date from June 2016, then that's a good sign for the film's overall quality and franchise's future. For a movie like The Amazing Spider-Man 3, pushing a release date could only mean they want the film to work and not simply trot out an underdeveloped movie. If The Amazing Spider-Man 3 remains a 2016 release, then fans should worry.

The popular line of thinking is let Marvel Studios take over the franchise. While that seems optimal considering the comic book movie studio's track record, it might result in yet another Spider-Man origins story and different direction. It's doubtful that Andrew Garfield would return as Peter Parker if Marvel gets its hands on the film franchise, so keeping it at Sony is the best thing for the character, at the moment.

Sony will make a Sinister Six movie. The only real question is: when will we watch it?

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