ByMark Newton, writer at Creators.co
Movie Pilot Associate Editor. Email: [email protected]
Mark Newton

Yesterday, I spent most the day lounging around the house watching back-to-back episodes of Louie and half of The Departed. That's fine. That's what Sundays are for.

Despite this, I did have a gnawing feeling that I was wasting a day of my life. Luckily, there's a new watch on the market which will remind me of just that!

Called the Tikker - which is just a more friendly, social media sounding name for the 'death watch' - it is a personal wristwatch which counts down the seconds you theoretically have left in your life.

The company behind the Tikker have released a video full of trendy-lifestyle-consumerist-go-getter platitudes which are designed to make you think the Tikker (which their website refers to as 'the happiness watch') is something everyone needs to remind them they are alive. They even laughably suggest, "wearing a Tikker is a statement to the world that your biggest priority in life, is living." Check out their pitch below:

Unfortunately, despite a video stuffed with positive imagery and claims they built the Tikker in order to 'make the world a better place,' the project isn't exactly getting a lot of love online - especially after the concept was lambasted by Stephen Colbert on The Colbert Report.

The man behind the project, Swedish book publisher Fredrik Colting (better known as his pseudonym John David California) is also a slightly controversial figure. Back in 2009, he attempted to publish 60 Years Later: Coming Through the Rye, a sequel to J.D. Salinger's influential and much loved book, The Catcher in the Rye. Luckily, he was prevented from doing so by Salinger's lawyers.

But perhaps worst of all, the idea itself was one which was originally envisioned by Ricky Gervais' side-kick moron, Karl Pilkington, several years ago. It didn't make much sense back then either...

Amazingly, the Tikker managed to get its kickstarter funding and is now available for business. If you want to get your wrists in one, it'll set you back $79.99 and perhaps a little bit of respect from your peers.

Poll

What do you think of the Tikker?

Source: GiantFreakinRobot

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