One of the big questions surrounding Jurassic World is this: Why, after the failure of the first park, did anyone ever try such an expensive endeavor again?
It's a valid point, the failure of Jurassic Park - plus the no doubt expensive litigation and public relations nightmare that resulted from having a LIVE T-REX stomp around San Diego would probably have put people off the idea of resurrecting dinosaurs, right? Well, yeah, probably, but this is Hollywood, and as the old adage says, the 'show must go on.'
However, it seems the marketing and creative minds behind Jurassic World have at least tried to address this seemingly illogical event. Through the use of fake viral websites - such as Masrani Corporation and Jurassic World - they have woven a history which links the first park in 1993 to the opening and subsequent failure of Jurassic World in 2015. The sites were recently broken down by IGN to provide a rather in-depth and enlightening insight to the extended story around Jurassic World. This is it:
Dr. John Hammond, the founder of InGen, assembles the world's leading scientists and charges them with the task of resurrecting dinosaurs. In this matter he spared no expense and Jurassic Park was created.
Dr. Henry Wu, one of the leading geneticists attached to the project heads back to Isla Nublar to assist with the clean up operation. He catalogs species numbers and attempts to find out how they managed to breed. Eventually, he finds out, much like Dr. Grant, that the use of amphibian DNA has allowed the dinosaurs to change their sex in a same-sex environment.
Inspired by his trip, Dr. Wu publishes The Next Step: An Evolution of God’s Concepts, a treatise which hypothesizes that entirely new creatures could be made if the right tools were developed. He claims:
Much like the selective breeding within domestic animals, but with this, we would be combing several species into one new animal. Today’s technological limitation means we are decades away from achieving this, maybe even fifty years away, but who knows, hopefully in my life time we could see it become a reality.
Presumably as a result of the failure of Jurassic Park - and the costs involved in cleaning up Isla Nublar, InGen faces bankruptcy. Despite this, Wu and his team make inroads in genetic splicing when they create an entirely new flower, the Karacosis Wutansis - or Wu Flower.
Luckily, the achievement generates enough publicity to attract Simon Masrani, the ambitious CEO of Masrani Global - a large Indian based telecommunications company with interests in the oil and transportation sectors. Masrani takes steps to acquire InGen after the death of John Hammond.
After purchasing InGen, Masrani places Dr. Wu in charge, resulting in the company far exceeding the expectations of its board and investors. According the corporation's fake website, "InGen has been reinvented and is bringing tomorrow’s science, today."
By the turn of the century, Masrani Global Corporation debuts on the NASDAQ, greatly expanding its growth.
Meanwhile, Dr. Wu is promoted within InGen, and is charged by Masrani with overseeing the Jurassic World project. This is achieved with the aid of state-of-the-art technology (including the Hammond XB20 - a computer which decodes the genome of extinct animals) and vast amounts of funding.
InGen now uses a different approach to resurrecting dinosaurs. Instead of using frog DNA to complete dinosaur genomes, they use samples taken from the soft tissue preserved in iron chelators. Furthermore, more amber samples arrive from mines in India and Lafia, further bolstering Jurassic World's catalog of samples. Thanks to this, InGen claims to reach almost 100% accuracy in dozens of species.
InGen also extends its goals, and is no longer aimed at simply de-extinction. Dr. Christopher Reddy, Senior Geneticist, explains:
Life is just a code. We are taking the code and we are using it for practical applications. InGen isn’t just about de-extinction. It’s about deepening our connection with the natural world.
InGen begins to explore new avenues in medicine, agriculture and defence.
Another company, Timack Construction, is established with the express purpose of building Jurassic World.
Construction begins on Jurassic World, which is much more ambitious than Jurassic Park ever was. Masrani uses subsidies from Axis Boulder Engineering and Timack Construction to handle the preparation and building, while InGen security protects workers from the native wildlife, and later guests in the park.
Jurassic World is complete, with the final cost coming to $1.2 billion.
12 years after the failure of Jurassic Park, Jurassic World opens to the 98,120 visitors.
By 2015, Jurassic World is attempting to diversify it's experience to appeal to new visitors. Claire Dearing, Senior Assets Manager at Jurassic World outlines some of the future goals for the park:
Scientists are often challenged by the risks involved in executing grand concepts. Many at InGen doubted the likelihood of a successful hybrid, but here we are just one month away and she's more than we imagined. We will closely monitor visitor response and gauge the consumer's appetite for future experiences, taking Jurassic World into a new era. But as we seek to recreate the past, we can't forget to innovate. We have several new rides in the conceptual phase with Axis Boulder. Our most evolved, the 'Treetop Gazers', has an ETA sometime in 2018.
Ok, so the events of Jurassic Park II and III are kind of glossed over, as we had sort of predicted, but this is a nice way of drawing some kind of connection between the events of the original and this latest CGI-filled blockbuster. It also shows a rather large amount of effort has gone into actually developing the world around Jurassic World.
Do you think this effort transferred over into the actual movie?