ByStephen Chin, writer at
It fails to understand that the comic book world has been juggling these themes successfully for decades and is still going strong. Comics writers have long had the uncanny ability to make anything happen, including killing and resurrecting heroes, robbing them of their powers, conferring to others, changing their gender, all without skipping a beat! And here, the author pulls out a weak argument and thinks the sky is faling on Marvel Studios! Why is it when an underdog makes it, everything they do thereafter is viewed with a cynical lens? It is sad that reviewers cannot maintain their professional objectivity because a thorn got stuck in their butt and a big success story must be bad or crumbling. The Avengers line-up has always been evolving. The cinematic version can easily get along smoothly by borrowing the comics version's decades-old history. But Marvel Studios is not. It appears to have a bigger plan. Most studios take a character or premise and turn it into a franchise, churning out sequel after sequel even when it makes no sense. Marvel Studios appears to be making its cinematic universe as the franchise itself. It has plotted out a big story, and are making movies that fit into that tapestry just like a big jigsaw puzzle. Every movie that comes out contribute to this narrative and eventually forms this grand and awesome tapestry. That's why movies such as Guardians of the Galaxy, Ant-Man and Black Panther appear on the slate. In commercial terms, it makes no sense because these are not A-list characters in Marvel's stable. That's why Captain America: Civil War will be more like Avengers 2.1. The titles of the movies are irrelevant; they tell a bigger narrative. Everything either leads to the next or will be connected down the road (the Iron Man, Captain America and Thor movies lead to the Avengers; Guardians of the Galaxy come into the picture when our heroes tackle Thanos). They are not standalone characters on which sequels are made until they are squeezed dry and then rebooted. They are part of a big story and when their part ends, they fade away. So what if Steve Rogers does not make it beyond Captain America: Civil War or Avengers: Infinity Gauntlet? Now, if the writer had thought of the big picture and come up with a theory like this, it would be worth reading. Instead, he chose to cough up mindless drivel to fill up space.

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