ByKristin Lai, writer at
MP Staff Writer, cinephile and resident Slytherclaw // UCLA Alumna // Follow me on Twitter: kristin_lai
Kristin Lai

You may know Jessica Alba from her roles in movies like Fantastic Four, Sin City, and Into the Blue, but the stunning actress is so much more than what we get to see on screen.

In addition to being a prominent figure in the entertainment community, author, and businesswoman, Alba has proven that being a dedicated mother and role model has been her greatest role yet. Lucky for us, all of her talents intersect perfectly to make The Honest Company.

Jamel Toppin / Forbes
Jamel Toppin / Forbes

What started out as an effort to create toxin-free household goods, diapers, and body care products that she would feel safe using on her own family, has turned into a nearly $1.7 billion company. The Honest Company, founded by Jessica Alba, Brian Lee, Sean Kane, and Christopher Gavigan, acts as a hedge between potentially harmful products and legislation for the consumers that are affected by them.

The Honest Company earned nearly $100 million in financing just last week, which places Jessica Alba firmly onto Forbes list of the top 40 wealthiest "self-made" women in the world, meaning she didn't inherit her fortune and earned her cash "from scratch."

With her personal fortune (much of which comes from her estimated 20% stake in The Honest Company) totaling around $340 million, Alba's net worth is higher than YouTube CEO Susan Wojcicki ($300 million) and even freakin' Beyoncé at around $250 million.

In her recent Forbes cover story, Alba and those close to her, both personally and professionally, spoke about what made the well-intended idea behind The Honest Company come to fruition, where others had failed.

It all started out when Alba was a child. According to her mother she was a "sensitive" child who was oftentimes ill from her allergies, chronic asthma, and yearly bout of pneumonia.

When she had her first daughter, Honor, in 2008 she decided that most of the available baby and household products were made with chemicals and ingredients that were suspicious at best, and potentially harmful at their worst. Alba told Forbes:

I felt like my needs weren’t being met as a modern person. I want beautiful design like everybody else. But it shouldn’t be premium-priced, and it should, of course, be safe.

She also realized that this concern was not hers alone. Parents and consumers across the country were worried about the same issues but were lacking the platform or business acumen to really do something about it.

Today, The Honest Company boasts nearly 120 products, from baby wipes to sunscreen sticks, all of which help ease the minds of weary parents.

Jamel Toppin / Forbes
Jamel Toppin / Forbes

Although she's already established herself as a true and honest business mogul, Jessica Alba knows that the money her company has earned so far is just the tip of the iceberg. She sees their one billion dollar evaluation as a launching off point to making a real change:

If we really want to make a difference in the world and people’s health, it’s billions and billions of dollars, not just one.

Congratulations, Jessica Alba! Keep on fighting the good fight.

(Source: Forbes, Cosmopolitan)


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