ByVanessa Acheampong, writer at Creators.co

Celebrities. No matter what they do or how they do it or what they say the general public still manage to become totally gripped and captivated by their lives and social interactions, knowing full well it has completely nothing to do with the way in which our lives are run, or does it? Normal everyday conversation tend to involve the latest ‘celebs gossip’ the latest trends or events. They can start off with as simply as ‘OMG!! Did you hear what Nicki had to say to Miley at the VMA’s?’

Nicki Minaj getting confrontational
Nicki Minaj getting confrontational

First of all, many of us were asleep when this so called saga had happened, but the words spread and social media seemed to infect us with the news we all wanted to hear. Some seem to think we live and breathe off celebrity gossip and culture and even aspire to live the lifestyles they have in order to consider themselves ‘successful’, meanwhile others take a more ‘Karl Marx’ approach of things and claim that the ruling class of which the celebrities are part of are actually just manipulating the working class into following their perquisite in order to maintain their place in the social stratification ladder. This means every time we look at Kylie Jenner’s Instagram, search up what happened at the VMA’s, go out and buy a magazine, we are actually just subconsciously benefiting the already rich and famous.

Kylie Jenner yet again obsessing over herself
Kylie Jenner yet again obsessing over herself

This seems like an endless cycle. It has even got to the point where some would go as far as saying they hate their own lifestyle, their own culture even their own background because we are just full of the envy and greed that had only been fuelled by the bombardment of the wealth celebrities and the ruling class seem to own. This is not right in any way. It breeds a generation of those who fail to appreciate their origins and fail to develop realistic life standards. Of course ‘Charity does in face begin at home’, but to what extent, when the media has managed to crawl into every nook and cranny of our private lives. We know all too well how the press find illegal methods in which to obtain secret as well as private and confidential information from celebrities. Despite them being the ‘obvious target’ of media attention and potential body shaming by defenceless ‘keyboard warriors’, the real victims here are us, everyday people trying to appreciate what little we already have.


Plankton (Sponge bob square pants)
Plankton (Sponge bob square pants)

Many endorse themselves in such events to escape from their own life which may not be as exciting in truth, others are more popularly branded as the ‘keyboard warriors’. The may not warm to the topic that is being discussed, but nevertheless set out to express their disdain for the topic and parties involved just to create further tension and drama. This flocks a whole lot of attention and those who are most of the time not drawn by the topic itself, but ‘just there to see the comments’.

Typical response to social media events.
Typical response to social media events.

It is the mix of social media and celebrities that has become almost toxic, a slightly worrying impact on our younger generation in particular. In this generation alone, we have a whole generation of girls who are insecure and unhappy about their body shape, type, size; we have boys who tend to acquire unrealistic career goals from a young age. Many now aspire to be footballers while others aspire to dominate the world of YouTube and gaming as it is now seen as a quick and easy way to gain wealth while putting in the least effort.

Now, this may seem like an old fashioned view to many but surely as a public figure and a person who will potentially be looked up to by youths, you should be expected to set a good, well established example to youths. It should not be hard, it should not be seen as a chore because surely getting to this stage in life, whereby money is no longer seen as an issue, would give you as a famous wealthy individual more time to focus on benefiting the society around you and trying to make the world a better place. In a world where the rich are corrupt, poor children are starving, the politicians are compulsive liars hiding under the skin of another party’s policies and origins, and the West are doing all it seems to completely destroy the middle East, with no consideration of the future and aftermath affects, the rich do bear some responsibility in taking action, making a difference. But this cannot become reality. In fact we are far from a reality where the world is a piece. There is so much conflict in the world and we are too blind to see it. Too blind because we are plagued with what can essentially be called trash of the ruling class. As long as we stay enticed, we pay the price. This is just one sly method false consciousness is imposed upon us and in the process our younger generation’s interests are being drawn away from the detrimental and important international events and towards something so trivial and meaningless that we wonder why our generation has become so troubled and problematic in the first place. Surely society and celebrities should strive to enforce the theory of meritocracy, hard work and good will, in order to inspire a younger generation into making a difference?

Not now, perhaps not for a long time yet.

Thanks for reading guys. Feel free to like, share or leave a comment below, those who disagree are welcome to comment, the more the merrier.

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