By this stage in the game I think most of us are familiar with the character of Deadpool/Wade Wilson, even those who don't read the comics. His long awaited solo film will be released 12th February 2016, and the extremely successful viral marketing surrounding the film has made Deadpool one of the most hotly anticipated movies of the coming year.
Deadpool has always been a bit of a parody figure, an antithesis to the serious, righteous and often stuffy figures of the likes of Captain America and Thor. He doesn't take anything too seriously and employs crude tongue-in-cheek humour, which is a big part of what makes him so attractive. Given the current climate wherein we're faced with an over-saturation of superhero films coming at us left right and centre this could be a breath of fresh air for the industry.
The first promo photo for the upcoming movie (shown above) was tweeted by Ryan Reynolds back in March, and fans were enthused to see the movie version of the character clearly embodying the tongue-in-cheek humour that defines the books. Indeed Fox have managed to pull off a marketing campaign for the movie that perfectly encapsulates the essence of Deadpool's character, and it's actually pretty impressive.
A lot of it has to do with Reynolds, the actor who portrays him. Not only does his Deadpool embody that same sense of humour, he also continually acknowledges the reality of the non-diegetic world (breaking the fourth wall), and builds off of the fandoms hatred for his previous iterations of superheroes Green Lantern and Weapon X (Wade Wilson).
He's keeping it up with his Twitter account; even when he's not talking about Deadpool directly his recent entires show that he has just the right sense of humour to pull off our movie Deadpool, with a lot of them reading like they could've come from the Merch with the Mouth himself.
1: Happy Mothers Day
2: Old-Fashioned Romantic
3: The Plot For Deadpool 2?
4: Taking Pot-Shots At Spider-Man
5: Proud Father
6: Toilet Humour
7: Sensitive Suit
8: Raw Ambition
9: Puppeting Cpt. Reynolds
11: Father Of The Year
12: Hold Me Closer Tiny Dancer
13: The "Alleged" Ryan Reynolds
14: Talking Out Your Ass
15: Internships Are Tough
Even though he's a Marvel favourite, Deadpool isn't really a superhero. He's an anti-hero. He's "crazier than a sack’ a ferrets" and fans have been clamouring for a worthy Deadpool cinematic adaptation ever since the project first came into being with New Line Cinema way back in 2004.
Fox are finally putting on their big-boy pants in the context of grown up being sex and swearwords and graphic violence. Deadpool is not going to be tasteful, nor do I imagine that it'll earn any Oscar nominations, but it's about time that there's some more variety in the world of Hollywood comic book adaptations, and it looks like the character is in in good hands with Reynolds taking the helm.