Doing trailers for trailers seems to be the new big thing now doesn't it? Ever sine the massive success of the Deadpool movie's online marketing it's become just the thing to get the hype train running. As a form of viral marketing it's certainly working though, as we're now super excited to see the full trailer for the upcoming and long awaited Warcraft movie.
A 15-second teaser trailer for the Warcraft trailer (below) went up online yesterday, and it's already been viewed over 3 million times and has garnered a pretty big reaction from the fanbase, not least because the film spent nearly a decade languishing in development.
The first official trailer is set to drop this Friday, but what can we expect to see in the film when it finally releases next year?
Cast & Characters
Directed by Duncan Jones, the upcoming Warcraft will portray the beginnings of the conflict between the Human Alliance and the Orcish Horde but interestingly enough will not take a specific side of the narrative as primary viewport. Rather the film aims to portray both sides of the conflict and the various issues and power struggles therein. The cast and characters are as follows:
The Human Alliance
Travis Fimmel: Sir Anduin Lothar, the lead protagonist and defender of the human Kingdom.
Ben Foster: Magus Medivh, the current Guardian of Tirisfal.
- Dominic Cooper: King Llane Wrynn, ruler of the Kingdom of Stormwind.
Ruth Negga: Lady Taria Wrynn, Queen of Stormwind and trusted advisor to the King.
- Dylan Schombing: Prince Varian Wrynn, son of Llane.
The Orcish Horde
Toby Kebbell: Durotan, the lead protagonist for the Orc Horde. Chieftain of the exiled Frostwolf clan, Durotan fights to save his clan from the vengeful Shadow Council.
- Clancy Brown: Blackhand the Destroyer, a fearsome orcish chieftain who rises to become Warchief of the Orcish Horde.
Robert Kazinsky: Orgrim Doomhammer, Blackhand’s right hand man and wielder of the Doomhammer; a weapon of legend.
- Daniel Wu: Gul'dan, Orcish warlock and leader of the Shadow Council.
- Anna Galvin: Draka, Durotan's wife.
- Paula Patton: Garona Halforcen, a half-orc half-human who must decide where her true loyalty lies when she is caught between the ideologies of the Alliance and the Horde.
A Double Sided Narrative
Apart from the fact that we know the film will chronicle the first contact between humans and orcs and will include Warcraft 2 characters Lothar and Durotan, we don't really know a huge amount in terms of plot. Hopefully this will change once the full length trailer drops on November 6th.
According to Director Duncan Jones Warcraft was originally planned to focus upon the human Alliance side of the narrative but later developed as a story about "being a hero no matter what side you're on." This developed as a means by which to mirror the in-game balance and so speak to the experience of every Warcraft player.
Jones: "You have to be as empathetic for Orc heroes and their situation and why they're doing what they're doing as you are about anyone."
This is a pretty unusual way to structure any film, especially one about war when we usually have our sympathies placed firmly on one side of the conflict, so it's looking like it's going to be really interesting when the movie finally lands next year even to those outwit the fandom.
The Warcraft movie has been in development for so long and been so hugely anticipated that even the teaser trailer sent sparks throughout the fandom and has us all seriously looking forward to the full length trailer now. Even the very short teaser looks really great with the incredible CGI and choreographed action scenes, so we can only imagine how impressive the full length one will be.
Let's just hope that the film itself can live up to its own hype when it releases June 10th 2016.