Disney released the third and final trailer for Star Wars: Episode VII on October 19th, all of the buzz from it was out to good use by releasing the advanced tickets to the first shows. The excitement for the film over the past year has been outpouring from fans over the past year which made it very easy for the trailer to break viewing records as well for the advance ticket sale records.
Given the huge success of the Force Friday merchandise, the broken records do not come as a surprise. A month before the film even hits theaters, it has already made over $50,000,000 in ticket sales!
With the huge numbers from the ticket sales, Star Wars: VII already more than doubles the previous record holder, The Dark Night Rises', sales. The North American sales are expected to be similar if not better overseas. At least a third of the pre-ordered tickets are for IMAX theaters. While there are widespread reports of sold out shows, eBay re-sellers are making good money off of selling them.
How much money will Star Wars make? Disney CEO Bob Iger attempted to estimate the amount saying that it could potentially earn as much as $300 million just in opening weekend and about $315 million overseas demolishing the current record holder, Jurassic World, which brought in about $524.4 million worldwide.
More realistic statistics see the film at $225 million but the range is hard to narrow because of the reputation for smaller revenue from opening weekends in December because of the holiday season. The currently record holder for the month of December is The Hobbit: An Unexpected Journey which only brought in $85 million. Star Wars is determined to change that forever.