The marketing campaign for Fox's upcoming Deadpool is the gift that keeps on giving. Is there any actor who has ever had as much fun promoting his or her movie as Ryan Reynolds has been having promoting Deadpool? Not even Tom Hiddleston surprising Comic Con fans as Loki and making them kneel had as much glee as the Merc with a Mouth has obviously had during this campaign.
Last week found Reynolds - er, Deadpool - giving a ballsy PSA (see what I did there?) about testicular cancer. This week, he's breaking out the pseudo-science with a cheeky new Venn diagram that proves Deadpool is a different kind of hero - in fact, he's 50% douchebag.
Can I also just note that the two halves of the Venn diagram are boobs, with Deadpool snuggled right in the middle where the cleavage would be? Emphasis on the "graphic" part of the infographic. Well played, Wade. Well played.
By this point, you're either on board with Deadpool or you're not. And if you're one of the very few undecided, I suggest just letting go and embracing the insanity that is this campaign, because it's only going to get crazier in the lead up to release.
Deadpool is in theaters on Friday, February 12th.