Any show being renewed for its twelfth season must be doing something right. Supernatural, developed by the CW, is one of the most popular shows at the moment, drawing in a large audience of younger and older viewers. Chances are, you are someone close to you, is an avid viewer. So, what makes it so popular?
Perhaps it's the interesting and refreshing story-line. When the show first aired in 2005, horror and supernatural TV shows were quite rare, whereas they've gained a lot of popularity now with shows like American Horror Story and The Walking Dead. However, Supernatural was of the first shows to really get this genre right , so it became very well-known among fans of the genre.
Most seasons offer an interesting new villain or species of villain for the protagonists, Sam and Dean Winchester, to defeat. However, recurring villains are just as anticipated by fans.
The producers managed to find a strange balance between drama, horror and comedy to make each episode unique and give it a special signature that only Supernatural owns. The mixed genre keeps the show interesting and keeps fans hanging on the edge of their seats.
The show is also particularly quotable, which is another contributing factor to its popularity. The writers come up with amazing scripts which include funny, ironic or deep quotes that fans can apply to almost any situation.
The actors themselves seem particularly friendly and interact with fans on social media. For example, Misha Collins (Castiel) is very popular on Twitter with 2.28 million followers. Most of the stars are active on social networking sites, and talk regularly with fans and are other stars.
According to the fans, one of the best things about the show is the characters. Each character has his or her own distinctive personality that makes them interesting and lovable. So, it makes sense that these well-rounded characters make the show as popular as it is.
In nearly every show, the main characters are well-loved, but it seems that in Supernatural, all the characters are given equal love, regardless of screen-time.
Because of this, there isn't one distinguishing factor that makes Supernatural such a popular TV show. Regardless, fans are going to keep loving it for seasons to come, and other shows are still trying to replicate its success.