ByMichelle Siouty, writer at Creators.co

Whatever Ryan Reynolds and the Deadpool marketing team have been doing for the past few months has clearly been working. You can't walk five paces without finding that "Merc with a Mouth" practically anywhere and everywhere.

Last night, Deadpool hit theaters and it grossed $12.7 million at 2,975 locations. This is a record number for R-rated films released on a Thursday night. By comparison, The Hangover Part II grossed $10.4 million, which Deadpool easily eclipsed.

Fox's Deadpool made $2.3 million from IMAX showings on Thursday and is expected to bring in as much as $70 million over Presidents' Weekend. It is predicted to make between $60-$65 million.

A year ago, Fifty Shades Of Grey hit Presidents' Weekend and raked in $93 million. With an 84% rating on Rotten Tomatoes, Deadpool will be a close second to Fifty Shades. It has also pulled in $3.4 million in the UK, making it the fifth-highest-grossing opening day for a Marvel movie.

Some people might have found Deadpool's takeover a bit much, but that suggests they completely missed the point; that is the character Deadpool's MO. And I don't think it would be Deadpool if it were done in any other fashion.

[Source: Variety]

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