Eli Roth's Clown was the sleeper hit of 2015. Clown releases on VOD March 18, 2016, and to celebrate, check out something cool you may not have known about: Clown started off as a fake trailer!
Back in 2010, director Jon Watts and writers Christopher Ford and Pete Goldfinger made a fake trailer for a non-existent movie. It was called Clown, and you can watch it below.
It's been an interesting journey for Clown. Taking the tagline "the kids aren't alright," the first place Clown opened was actually Italy, back in November 2014. Still, the poster was heavily censored as it was thought — quite unsurprisingly — that it would scare children!
Of course, making a full-length movie from one fake trailer involved developing a fully realized plot. Watts told You've Got Red On You that part of Clown's strength was taking a different approach to other clown horrors, avoiding common genre tropes:
''We tried to do the opposite and take our inspiration from everything BUT clowns and the circus. We wanted to reach further back, to dig up the mythology that led to the concept of the white faced clown and finally explain why people find that so frightening.''
Clown got its break through the big name of Eli Roth, gaining momentum for the project, and Watts says the horror guru was a dream to work with:
''He's the best. He has great advice, encyclopedic film knowledge, and is fearless when it comes to pushing boundaries. He was there if we needed him but otherwise he just let us go and make the movie we wanted to make.''
The little fake trailer that could keeps on giving, and director Jon Watts says that we may see Clown sequels in the future:
''I'm more excited about the future Clown films we're planning. There is a reason why we went so deep with the mythology - this is just the beginning!''