ByMeghann Elisa, writer at
'Of course it is happening inside your head, Harry, but why on earth should that mean that it is not real?'
Meghann Elisa

Fashion designer and former star of The Hills Lauren Conrad, launched a new Alice in Wonderland-inspired clothing line today and it is seriously cute. The collection, which is comprised of almost 20 different pieces priced between $38 and $58, is available in Kohl's stores nationwide and is the fourth Disney-themed set released as part of Lauren's LC Lauren Conrad range.

Following the success of her Cinderella, Minnie Mouse and Bambi-inspired collections last year, and with Alice Through the Looking Glass in theaters everywhere on May 27, the new line felt like the perfect progression for Conrad, who is a self-proclaimed Alice fanatic and teacup collector.

To her delight, Disney agreed to open up the archives and let her down the rabbit hole as she worked on her designs, helping her to incorporate elements from the Queen of Hearts, the White Rabbit, the Mad Hatter and other characters from the animated classic. Conrad told E! Online:

"I was really, really excited about this. From day one when they said we get to work with Disney, I was like, 'Tell me we get to do Alice in Wonderland!' They sent us all this original artwork. I'm a little bit of a Disney nerd, so it's really cool for me because I get to see where these characters come from. Seeing the initial sketches and the transom ratio, it's really cool. I feel spoiled that I get to look at it all."

Explaining how closely the clothing line reflects the story, she continued:

"The books and the movies are actually a little dark, so we wanted it to be a softer version."

And the results really are delightful. Whether it's the gingham skirt, graphic tee, ruffle dress or pleated shorts that take your fancy, I've no doubt you'll be as mesmerized by your reflections as Alice herself. You can check out the full collection here.

Are you inspired by Lauren's fairytale fashion?


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