Captain America: Civil War had an opening weekend of $179.1 million. It reached $200 million in just five days. And it will soon past $1 Billion world wide That is amazing and I guarantee that Disney and Marvel are happy.
But, what if I told you they could have made more? And it was Batman V. Superman: Dawn of Justice that was the reason it didn't?
Let Me Explain
Batman V. Superman was famously panned by critics and split the fan base. It received a Rotten Tomatoes score of 27% and fan score of only 65%, both of which is less than Man Of Steel. It also didn't preform at the box office the way everyone expected. $868 million at the world wide box office is by no means a bomb, but when many thought it might break a billion, it might be a disappointment. Especially when Disney's animated movie, Zootopia, has made more money.
The reason for me explaining this is to make a simple point: if Batman V. Superman was received better by audiences and critics alike, Civil War would have made more money.
A Rising Tide Lifts All Boats
Think about. Watching a good movie makes it more likely that you will watch another movie. Certainly when it comes to going to the theater. A good comedy makes me want to go see another comedy. Same goes for superhero films.
I am not saying Civil War would have made a lot more. But it certainly could have made another ten million or so. And that makes the difference between hitting expectations and headlines like these.