Oh dear, it looks like Paramount's new sci-fi flick Arrival is causing quite a stir — and not for the reasons the studio might have hoped. Set to, ahem, arrive in theaters in November, the movie stars superhero alum Jeremy Renner and Amy Adams, who scramble for answers when strange alien ships start appearing around the world. Last week, the studio released a brand spanking new poster for the movie, and well, the result was pretty embarrassing:
Have you worked it out yet? While the poster shows an impressive snap of Hong Kong's incredible skyline (plus strange alien bean-like space craft), it also includes something extra that really doesn't belong there — Shanghai's Pearl Tower.
Awkward. The Internet did not take this lightly, especially in Hong Kong, where the hashtag #HongKongIsNotChina started trending:
It's also important to point out that right now, Hong Kong and China are on rocky ground politically. Hong Kong is known as a "special administrative region of China" after it was given back by the British in 1997, which means that plopping a Chinese icon on the HK skyline is a bit of a faux pas, to say the least.
Fortunately, the official Twitter account for the movie responded quickly and apologetically, saying:
Swiftly after, this brand new poster was cobbled together, putting the Pearl Tower back in its rightful city:
Want more like this? Check out:
- This Theater In Taiwan Creates Its Own Hand-Painted Movie Posters
- 10 Horror Movie Posters Banned In The Last 10 Years
- 9 Ridiculous Photoshop Fails That Should Have Never Made It Into The Real World
While the mistake may seem just that — a mistake — it boggles the mind that in this day and age a simple Google search couldn't fix the problem. Someone must have done the photoshopping, proofed it and given it the go-ahead. What! But this isn't the first time actual, real Hollywood movie posters have totally failed, so here are a few more that will make you cringe.
1. The Heat (2013)
What happened to Melissa McCarthy's face?
2. Beastly (2011)
And Alex Pettyfer's?!
3. X-Men: First Class (2011)
Because who doesn't want James McAvoy's disembodied head floating around their midriff?
4. Wanted (2008)
The spindly arm, the over-sized gun, the photoshop.
5. A.C.O.D (2013)
If you don't get why this poster is so bad, watch this video.
Whether or not this latest blunder will have any effect on Arrival's performance at the box office is unclear, but in the mean time check out the trailer for the movie, which hits theaters November 11.
What do you think? Do movie posters impact your opinion of a new release?